The Aging Life Care Association, the nonprofit that represents these professionals, was founded in the 1980s and has grown to ...
The 130-year-old drugmaker is using Proto’s life-size displays and AI avatars to bring disease-awareness campaigns to ...
Havas has reported organic net revenue growth of 2.4% for the third quarter of 2026. Havas has reported organic net revenue ...
Most hospitals offer financial assistance to patients who struggle to afford their bills, often referred to as charity care.
Big Pharma saddles up to protein degraders; Merck and Moderna’s cancer vaccine could have applications beyond melanoma; RFK ...
Earned media gives third parties the space to tell the full story behind a therapy, building credibility paid advertising ...
Earlier this week, the Haleon brand debuted Robby Tussin, a hitman whose job is to silence your coughs. Robby is the focal ...
FDA adcomms encounter pharma influencer concerns; Trump administration cuts subsidies for 189,000 ACA enrollees; FDA received ...
Biogen and the National Ataxia Foundation wanted to change that. The brief to 21Grams was an unbranded disease-awareness ...
Agency leaders weigh in on AI missteps, lessons in talent acquisition and how they continue proving their worth to clients.
Genentech chief marketing officer Zoë Lazarre has been in the role for about a year, but she’s already been leading the conversation on how pharma marketers can rebuild trust in an era of ...
Trump administration delays international pharmacies rule by 90 days; AstraZeneca’s investment in AI drug discovery; Biotech ...