The campaign, which will run across social, retail, TV and OOH channels, comes as the category continues to face pressure ...
A proposed FTC consent order mandates nondiscriminatory access to the platform and puts firewalls in place, but some Publicis ...
The campaign includes Meta and programmatic display ads, in-store signage and a Whole Foods Market activation.
The acquisition of Creator Authority, a LinkedIn specialist agency, puts the company on track to top $100 million in global ...
Advertisers are upping their bets on generative artificial intelligence and creators as uncertainty lingers around their ...
Instead of taking a traditional approach to ad production, the company went from brief to delivered assets across 23 ...
Sentimental ads and a creator-led social series are complemented by offerings like a new DoorDash partnership, CMO Barbra ...
Sentimental ads and a creator-led social series are complemented by offerings like a new DoorDash partnership, CMO Barbra Sainsurin said. From the continued rise of artificial intelligence to the ...
Advertisers who added new creative weekly saw a 23% higher return on investment compared to those who only added creative ...
The company is testing importing and creative insight features, as well as improved conversational guidance for its artificial intelligence elements.
Inspire Brands, which also owns Dunkin’, Baskin-Robbins, Buffalo Wild Wings, Arby’s, Jimmy John’s and Sonic, in May indicated ...
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