YouTube has begun trialling AI-generated responses on regular search queries, extending its Ask YouTube chatbot beyond the ...
Video budgets in MENA followed audiences to Snapchat, TikTok, and Meta, and social video still accounts for most of the ...
Digest: Google Rolls Out AI Shopping Cart; Universal Music Group Cuts Jobs and Reshuffles Leadership
In today’s ExchangeWire news digest: Google rolls out Universal Cart, its AI shopping tool, in the US ahead of the holiday ...
DoubleVerify (DV), the leading software platform to verify media quality, optimise ad performance and prove campaign outcomes ...
Today, pDOOH buys can look and behave more like direct transactions but run through programmatic pipes. Buyers can get the ...
Finally, publishers are strengthening their collective position in negotiations with AI companies. The New York Times has ...
Advertising offers a potential way to offset operating costs while keeping AI products accessible and allowing developers to ...
AdXact, AdXcelerant’s demand-side platform (DSP), today (15th October, 2026) announced a partnership with VIOOH, the leading ...
Nano Interactive, the signal intelligence platform, today (15th October, 2026) shared initial performance evidence from the ...
Publishers now take the most immediate hit, losing the ability to recognise some of their most valuable readers - even where ...
C-Centric has launched Cross-Site Agentic Transfer (X-AT), an Agentic AI solution that enables consumers to have ...
Tom Barbour, director, demand sales UK at Vistar Media, joined us at ATS London 2026 to discuss the growth of programmatic out-of-home.
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