Here's the story behind Arby's record-breaking commercial, how it made marketing history, and what inspired the creative and iconic campaign.

Made In America Day 1 in Philadelphia at The Ben Franklin Parkway Featuring: Pusha T Where: Philadelphia, Pennsylvania, United States When: 03 Sep 2022 Credit: William T Wade Jr/startraksphoto/Cover ...

DULUTH - A world premiere will be showing in Duluth beginning at 1 p.m. Saturday. And it won't end until 2 a.m. Sunday. The place: Residents' living rooms. The event is a 13-hour commercial for Arby's ...

Competitive advertising is back, with three major restaurant chains having recently debuted campaigns using direct or thinly veiled comparisons between their own brand offerings and those of rivals.

The former Papa Johns CMO heads to Arby’s to beef up digital loyalty and menu innovation.

Inspire Brands, which also owns Dunkin’, Baskin-Robbins, Buffalo Wild Wings, Arby’s, Jimmy John’s and Sonic, in May indicated ...

Inspire Brands announced the appointment of Jenna Bromberg as Arby’s Chief Marketing Officer, effective November 2. Bromberg is an accomplished marketing leader with deep experience across the ...