Join us for the nation’s premier event for higher education communication and marketing leaders from across the country and around the world. We invite you to join us for learning, networking and fun ...

I covered breaking news, wildfires, hurricanes, and every sporting event possible during my time as a journalist. And yet, nothing from my decade in journalism– or the last 13-plus working in PR and ...

Hispanic Heritage Month gives communicators a useful reason to examine how organizations speak to Hispanic-Latino audiences. It also raises a broader question that global communications teams face ...

Courtney M. Fowler is a digital strategist and consultant who works at the intersection of digital content strategy, technology, web project management, and communications. She focuses on helping ...

With over 15 years of experience in entertainment marketing and celebrity procurement, Lindsey McElroy’s expertise has led to work with leading global brands, agencies, tech startups and media ...

A professional conference can become a blur of sessions, introductions and hurried notes. Without a plan, attendees may return home with a tote bag full of materials but few ideas they will actually ...

Steffon R. K. Campbell is a Teaching Assistant Professor at the Old Dominion University in Norfolk, Virginia, published author and freelance journalist. He currently serves as the chair of the PRSA ...

Most people’s careers plateau at the mid-seniority level, regardless of how long they work or how much they earn, according to an analysis of 150 million résumés led by Harvard Business School ...

Derrick McKinney is a seasoned marketing executive with over 20 years of experience in marketing, branding, social media strategy, and engagement. He has successfully promoted, hosted, and organized ...

Today’s communicators are expected to advise leadership teams on reputation, stakeholder engagement, employee communications, brand loyalty and business outcomes. As a result, PR professionals need to ...

When a giving day succeeds, the entire community wins. That win feels even better knowing that a small team of practitioners, through quick alignment, partner readiness, media timing, and a plan could ...

Every Hispanic Heritage Month, our industry publishes a version of the same piece: a celebration of culture, gratitude for representation, a call to do better next year. Rarely does it ask the harder ...