The global head of business marketing reflects on six years of evolving ad products, shifting marketer priorities and ...

Clarkson and Brooklyn-based store Art of Play ruffled feathers last week, and brands are chirping in with memes.

The proposed settlement requires Publicis to preserve LiveRamp’s neutrality and protect customer data, addressing concerns the group could use the platform to disadvantage rival agencies.

Self-doubt never fully disappears at the executive level. The best leaders treat it as a compass for their next growth curve.

Little Caesars, Garner Foods and TikTok discussed film and series advertising during Advertising Week New York.

If you have ever navigated NCAA.org, the official website of the National Collegiate Athletic Association, you likely clicked ...

Researchers say ads were used to deliver zero-click spyware across nearly 200,000 apps and websites worldwide, including Duolingo, Yahoo Mail, the BBC and The New York Times.

ECD Jeremy Elias tells Campaign why the plant-based milk brand graduated from its formula of cheeky ads to build a presence in third spaces.

R/GA hired its first chief business officer in September, following 18 months of independence, to build revenue streams beyond traditional agency models and build brands for AI agents.

Now, Disney+ Canada’s “Hu Dis?” campaign raises a similar question for audiences. Viewing the campaign through my own lived ...

Nike, P&G, Microsoft and Meta among them — whilst ad spend has not, WARC finds. Consumer-goods firms are the exception.

The former Papa Johns CMO heads to Arby’s to beef up digital loyalty and menu innovation.