Explore key insights from the 6th Programmatic Asia Symposium – Delhi 2026, where industry leaders discussed AI-led ...

Anuj Bhandari, Founder & Principal Strategist, DGTOOHL has rolled out OmniVertex, an AI-powered marketing intelligence and ...

Outcome-based buying is reshaping ad budgets and agency fees. See how India’s advertisers are shifting from impressions to ...

An AI-assisted ad can go viral, but does it work? See what System1, Kantar, IAB and NYU data reveal about how audiences ...

In-app bidding is quietly overtaking web programmatic in India. See how mobile-first audiences and privacy shifts are ...

Why India’s AI ad tools still rely on human annotators, and what the data labelling bottleneck means for brands, agencies and ...

Media veterans Punya Sundar Raj, Atmadeep Sengupta and Anirban Biswas launch KraftXP, a B2B engagement firm for CXO ...

MiQ, the leading global programmatic media partner, announced new additions to its India team, with the appointment of Ashish ...

Every media planner has run the same spreadsheet exercise at some point in 2026: put a celebrity fee in one column, a nano-creator rate card in the other, and watch the ratio stop looking like a ...

Somewhere in a Mumbai studio last year, a team of designers put the finishing touches on a face that did not exist. Every eyelash was rendered, every strand of hair simulated, every micro-expression ...

PR Professionals (PRP), India’s leading integrated communications firm and the flagship of the PRP Group, announced the opening of its new office at the upmarket business district Barakhamba Road of ...

The Ad Club announces the appointment of Raj Kamble, Founder & CCO of Famous Innovations, Senthil Kumar, Creative Consultant and Film Director, and Niraj Ruparel, Creative Technology Lead at WPP, WPP ...