The toy maker faces a falling stock, a departed CEO, and shareholder activists pushing for a sale.

The pink aisle The best Barbie gifts for fans The Barbie Crocs are my most coveted piece of movie merch Barbie’s iconic pink Corvette is coming to Forza Ice Spice and Nicki Minaj remade Aqua’s iconic ...

Barbie became a toy industry powerhouse developed by Ruth Handler, who wanted to give her daughter a doll with aspirations ...

New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. With all the pretty-in-pink glitz and glamor ...

The 'Barbie' movie, which turned into a global box office phenomenon in a matter of weeks, appears to be energizing sales of Barbie toys after its summer release. Barbie toy sales in the US increased ...

Mattel is giving preschoolers a new age-appropriate Barbie doll that it says is better suited for their needs. The doll, called “My First Barbie,” is specifically created for kids three years old and ...

Walmart is offering competing deals to Amazon Prime Day, including a Barbie DreamCamper playset for $65. The Barbie DreamCamper includes seven play areas and over 60 accessories. Walmart's Deals ...

Mattel, riding high on the pink wave of the box office success of the “Barbie” movie, plans to go all in to deliver a Barbie kind of Christmas this year. The “Barbie” movie, from director Greta Gerwig ...

Collier Jennings is an entertainment journalist with extensive experience. Collier, or "CJ" to his friends and family, is a dedicated fan of genre films - particularly science fiction, fantasy, and ...