Savor the rhythmic sounds of wood as it’s scraped and shaved into a work of art. Apple hops on the ASMR trend with its latest series of shot on iPhone ads, created to help you relax no matter where ...

Apple has a playlist on YouTube comprising of four extremely relaxing and utterly mesmerizing "ASMR" videos, and they seemingly have nothing to do with Apple or its products. "ASMR" stands for ...

Apple posted four ASMR videos to its YouTube page on Wednesday, advertising the company's "shot on iPhone" campaign. ASMR is a trendy kind of video that uses soft sounds to help people feel calm.

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Apple wants to show that it's hip to what the kids are watching, and that apparently includes latching on to one of YouTube's biggest trends: ASMR videos. The company has posted a series of ...

Once again, Apple has made shivers run down my spine—but not in a good way. Today, as part of its “Shot on iPhone” campaign, Apple released a series of four ASMR videos to its YouTube channel. There’s ...

These videos are designed to give the viewer a tingling sensation on the skin. It normally starts on the scalp and makes it way down the back of the neck and to the upper spine. They can rack up ...

If autonomous sensory meridian response, or ASMR, is your thing, Apple added four videos to its “Shot on iPhone” YouTube series on Wednesday. The tech giant uploaded videos titled Tapping; Scraping; ...

Apple today has released four new Shot on iPhone videos, this time highlighting both the camera and microphone quality of the iPhone. The videos are part of a new series from Apple called “Apple ASMR.

Apple has released four Apple ASMR videos that were shot on the iPhone to its Apple YouTube channel, each focusing on different popular triggers. ASMR stands for Autonomous Sensory Meridian Response.